The business brain that sets itself up.
Boots is the first Zero-Setup Business Brain. Paste a URL, get a fully-trained AI workforce that writes proposals, drafts contracts, and talks to your clients in your voice — in under 60 seconds.
No credit card required · 3 free proposals every month
Watch Boots research a prospect.
Compare what you get vs. traditional tools.
Pick a scenario. See how the Boots agents research, draft, and deliver a proposal while traditional tools require manual work.
Real Estate Prospect Research
Scanned prospect website. Found: Luxury home staging service, 5+ years in business, avg home value $800k, primary service area Denver metro.
Mapped positioning: Premium niche, high-touch service model. Competitors focus on mid-market. Opportunity: emphasize luxury expertise and timeline.
Composed proposal: Executive summary, scope (3 staging packages), timeline (2-week turnaround), pricing ($5k-$12k), success case study included.
Verified all claims against site data. Checked pricing against market comps. All links validated. Ready to send.
Manual Research & Template
Google the company. Check LinkedIn. Visit website. Read reviews. Piece together pain points. ~45 minutes of digging.
Browse PandaDoc library. Pick something close. Realize it's missing key sections. Decide to customize heavily. ~30 minutes.
Fill out 30+ fields. Copy/paste from research notes. Rewrite for tone. Fix formatting issues. ~90 minutes.
Read through. Spot typo. Fix. Check links. Export PDF. Email. Hope it renders correctly. ~30 minutes.
From URL to a fully-trained business brain in 2 minutes.
Every other tool asks you to fill out 30 fields. Boots reads your website, identifies your industry, extracts your services, and learns your tone — so your very first proposal already sounds like you.
Four ways to build a proposal.
Pick the one that fits the moment.
Not every deal starts the same way. Whether you're on a call, coming out of a meeting, or researching a cold prospect — there's a front door for that.
Your messy notes are the draft.
Paste whatever you've got — a wall of meeting notes, a forwarded email thread, three bullet points, or the Slack DM you sent yourself at 11pm. Boots finds the scope, the deliverables, the numbers, the names.
- ✓Extracts services, timelines, pricing, and stakeholder names
- ✓Writes in your brand voice — pulled from Magic Onboarding
- ✓Formats into a polished client-ready proposal
- ✓Editable at every step. You stay in control.
Describe the project. Boots asks the right questions.
Like having a senior sales engineer on your team who already knows your business. Just type what you need, and Boots figures out the rest — pricing, positioning, scope, differentiators — by chatting with you.
- ✓Guided Q&A, no templates to fumble with
- ✓Remembers context from prior chats and past wins
- ✓Goes from "I need a proposal for a bakery in Aurora" to a full pitch in minutes
Four agents. One pipeline. End-to-end drafts.
When the stakes are high, let the full pipeline run. The Researcher scans public data. The Strategist maps positioning. The Writer composes. The Reviewer verifies. You watch it happen in real time — and edit anything you don't love.
- ✓Researcher — scrapes the target's website, LinkedIn, and industry signals
- ✓Strategist — maps pricing ladders, differentiators, tone
- ✓Writer — composes sections in your voice
- ✓Reviewer — verifies data, catches weak claims
The AI layer that runs underneath everything.
Not another chatbot bolted on. A business brain that shows up on every page, in every workflow.
AI Template Builder
Templates that already know your voice, your services, and your positioning — because Boots built them from your business brain.
Boots Chat Support
A contextual chat bubble on every page. Knows what you're looking at, can edit sections, draft messages, or pull data — right there.
Instant Feedback
Boots reviews every draft before you send it — flags thin claims, missing scope items, pricing holes, and tone drift.
Welcome Tour
A guided walkthrough the first time you log in. Shows where things live, how the pipeline runs, and how to make Boots sound like you.
Custom Branding
Your logo, your fonts, your colors on every proposal, contract, and shareable link. Deep per-team customization.
Proposal → Contract in 60s
One click converts an accepted proposal into a binding contract. MSA, SOW, NDA — pre-filled with your pricing, terms, and boilerplate.
PDF Export
Pixel-perfect, print-ready PDF for any proposal or contract. Typography intact. Pagination intact. No "looks AI-generated" vibes.
Shareable HTML Links
Every proposal has a branded live URL. Clients scroll, hover, sign — you see every interaction as it happens.
Analytics & Reports
Close rates, view time, engagement heatmaps, and pipeline health — rolled up across every proposal and contract you've sent.
Everything you need to operate, not just create.
Proposals are the tip of the iceberg. Boots manages your clients, your team, your brand, and the permissions between them.
Client CSV Import
Drop a CSV with name, location, email, phone, service category. Boots maps columns automatically and flags duplicates.
Admin & Team Settings
Manage team members, permissions, billing, custom branding, and per-workspace defaults — all from one admin console.
Go from URL to workforce
in under 60 seconds.
Built by someone who's done it at scale. Priced for someone who hasn't.
Start free — no credit card →